Updating pay per click campaigns excel

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We make sure to keep you updated with latest PPC changes so that these changes can be reflected in all your active campaigns.This would justify creating 2 separate adgroups since we wouldnt want someone searching sun protective hats for men and landing on page showing sun protective hats for boys.So lets create an adgroup for Adult Sun Protective Hats and see what root keywords we can come up with!Hi, I'm Troy Mc Clure, and in the next 5 minutes, I'm going to teach you how to organize your keywords and expand on them by segmenting them into root keywords. Here is your messy list of keywords We see a reoccurring theme of hats (uv protective hat, spf caps, kids uva headpiece, etc) so lets start there.So you are done your research and now you have a myriad of unorganized keywords either scribbled down on a piece of paper or on an unformatted excel sheet. First we need to recognize from the keyword list that we are selling both kids and adults sun protective hats.

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